Lloyd Potter
Texas State Demographer

Texas Demographic Conference

May 29-30, 2024 | Austin, TX

Barbara Jordan State Office Building, 1601 Congress Ave.

We hope you can join us for our annual data users conference on May 29-30, 2024. Statewide and regional experts will come together to discuss the dynamic demographic changes happening in Texas and provide updates on new data products, programs, and services.

If you can’t join us in person this year, we are pleased to announce that a few selected sessions will be livestreamed. Check out our agenda for our livestream schedule.

Registration prices:

Day 1: No Charge - ACS on the Road Event
Day 2: $100

Student Rate Day 1 and 2: No Charge (with student discount code)
  • Student ID required at conference check-in.
  • Email us at tdc@utsa.edu to receive the student discount code.

Don’t miss our livestream!

Tune in on:
  • May 29
    1:00pm to 3:30pm (CST)
  • May 30
    9:00am to 10:45am (CST)
    1:15pm to 2:15pm (CST)
Go to our YouTube live
YouTube Live
Go to our Facebook live
Facebook Live



Who should attend?

Research and policy analysts, planners, academics, students, geographers, consultants, community leaders and anyone who is interested in learning about the dynamic demographic changes happening in our state and local communities.

We hope you can join us!

If you have any questions or comments, please contact us at tdc@utsa.edu


Day 1: Wednesday, May 29, 2024
08:30am - 05:00pm Registration
09:00am - 12:00pm Texas Demographic Center Affiliates meeting (by invitation only)
01:00pm - 02:00pm
YouTube Live
Facebook Live
Conference Begins for the General Public

ACS On the Road Event

Join the Census Bureau and the Population Reference Bureau for an important discussion on the American Community Survey (ACS) and its implications for policy development and funding at the local level.

What’s New with the American Community Survey?


  • Donna Daily, Division Chief, American Community Survey Office (ACSO)
  • Tyson Weister, Survey Statistician, Dissemination Outreach Branch, Center for Enterprise Dissemination (CED)
  • Lacey E. Loftin, Data Dissemination Specialist, Data Dissemination Branch, Customer Liaison & Marketing Services Office
02:00pm - 03:30pm
YouTube Live
Facebook Live

ACS in Texas

Hear from individuals and organizations who use ACS data to inform policymaking, housing, and economic development in their communities and throughout the state.


  • Angela Broyles, Director, Texas Census Institute (Moderator)
  • Awais Azhar, Executive Director, HousingWorks Austin
  • Holly Heard, Vice President, Data and Analytics, Texas 2036
  • Lonnie Hunt, Executive Director, Deep East Texas Council of Governments
  • Patrick Jankowski, Senior Vice President and Chief Economist, Greater Houston Partnership
03:30pm - 03:45pm Break
03:45pm - 04:45pm

ACS Breakout Sessions

Participants will be divided into groups based on their self-identified experience with the ACS (beginner, intermediate, advanced). These groups are an opportunity for data users to share with Census Bureau staff how they use the ACS and areas where they need additional support.

05:00pm - 06:00pm Reception
Day 2: Thursday, May 30, 2024
08:00am - 12:00pm Registration
08:00am - 09:00am Continental Breakfast
09:00am - 10:00am
YouTube Live
Facebook Live
Conference Welcome

State of the State: Texas Demographic Trends and Characteristics

Dr. Lloyd Potter, Texas State Demographer

10:00am - 10:45am
YouTube Live
Facebook Live
Keynote Speaker

Texas Talent Trajectory

David Troutman, Ph.D., Deputy Commissioner, Academic Affairs, Texas Higher Education Coordinating Board

10:45am - 11:00am Break
11:00am - 12:00pm
(Breakout Sessions)

Data Tools in Higher Education: Measuring Progress in Texas


  • Christina Zavala, Director of Student Success, Texas Higher Education Coordinating Board
  • Torca Bunton, Director of Education Data Center, Texas Higher Education Coordinating Board

Population Projections for Texas


  • Helen You, Ph.D., Associate Director and Senior Demographer, Texas Demographic Center

Texas Progress:  A Look at Economic Initiatives


  • Stephen Davis, Ph.D., Research & Economic Analysis Program Manager Office of the Governor
12:00pm - 01:15pm Lunch Break (box lunch provided)
01:15pm - 02:15pm
(Plenary Session)
YouTube Live
Facebook Live

Texas Broadband Development Office:  Addressing the Digital Divide in Texas


  • Andrea Pacheco, Broadband Development Outreach Coordinator
  • Lauren Weber, Digital Opportunity Outreach Coordinator
02:30pm - 03:30pm
(Breakout Sessions)

Integrating Population Projections into Travel Demand Modeling


  • Rafael Gonzalez, Special Research Associate, Texas Demographic Center

Planning for Water Challenges in Texas


  • Sarah Schlessinger, CEO, Texas Water Foundation
  • Kathleen Ligon, Associate Executive Administrator, Texas Water Development Board
  • Kelty Garbee, Ph.D., Executive Director, Texas Rural Funders
  • Sarah Kirkle, Director of Policy and Legislative Affairs, Texas Water Conservation Association

Crib Notes: An Overview of Texas Fertility Trends


  • Jen Biundo, Senior Director of Policy and Research, Healthy Futures of Texas

Using the Data.Census.Gov Platform to find the Data You Need


  • Tyson Weister, Survey Statistician, U.S. Census Bureau
Note: This is a 2-hour hands-on workshop (beginner level) 
  • Participants must sign up in advance and bring their laptops.
  • Send an email to tdc@utsa.edu to reserve a spot. Space is limited.
03:30pm - 04:00pm Dessert Break
04:00pm - 05:00pm
(Breakout Sessions)

Measuring Community Resiliency Equitably:  A Tool for Local Leaders


  • Bethany DeSalvo, Ph.D., Senior Demographic Statistician, U.S. Census Bureau

Economic Impact of the 2020 Census Undercount in Texas: Opportunities for 2030


  • Francisco Castellanos-Sosa Ph.D., Senior Research Associate, Texas Census Institute
  • Amy Desler, Chief Strategist, Texas Census Institute

Registration Policy

Pre-registration is highly encouraged. Registration does not close for events unless the event fills to capacity. However, late registrants may not receive conference materials until after the event, depending on attendance levels.

Final registration confirmation will be emailed after completion of the online registration form and after online payment.

Location Information

Barbara Jordan Building

The 2024 Texas Demographic Conference will be held at:

Barbara Jordan State Office Building
1601 Congress Ave., Austin, TX 78711

Free parking is offered to all registered conference attendees. The location and permit will be emailed one week prior to the conference date.

Hotel Information

Barbara Jordan Building

A hotel block has been reserved at the Hilton Garden Inn located at 301 West 17th Street, Austin TX, 78701 (A few blocks from the conference location).

Room rates are as follows:
$170 per night for single/double occupancy plus taxes.
* parking at hotel is extra; however, conference participants can park for free at reserved parking lot 3 blocks from hotel. This information will be provided once you register.

This rate will be available until the group block is sold out or until May 3rd, 2024, whichever comes first.

A booking link will be included in your confirmation email after you register.

Collage of TDC Conference sessions

About our conference

The Texas Demographic Conference is an annual meeting providing updates of demographic and socioeconomic data available for Texas Demographers, Economists, Planners, Marketers, State and Local Governments, Diverse Businesses, Media, Consultants, and Data Center Affiliate Agencies. Join us if you are interested in keeping appraised of current demographic and socioeconomic data for the state of Texas.

Past conferences

For those who couldn't attend our previous conferences or wish to revisit the content, the conference presentations are available on our website. Video for the 2022 and 2023 conferences are available on YouTube.


  • Subject matter experts from the U.S. Census Bureau provide information concerning ongoing census activities, training in data access and use, a review of data released since our last meeting, and new data products to be available in the next year.
  • The State Demographer provides an update on demographic changes in the state and discusses new data and analysis available from the Texas Demographic Center.
  • Presentations by other state agencies, researchers, and professionals regarding how Texas’ changing demographics affect state services.
  • Discussions and Networking - create contacts with other professionals in Texas that use census data for their planning and policy development.